Category: eCommerce Tips

E-commerce tips: marketing, customer satisfaction and support, managing your store

Green packaging in e-commerce 0

Green packaging 101: how to make your e-commerce business eco friendly

  “Information about the package is as important as the package itself”. Frederick W. Smith   We all live in a consumer society and make purchases on a daily basis. Every hour we bring home tons of accurately packaged products from supermarkets or receive them via delivery services. Starting from ginger snaps and ending with slipper-socks, almost all goods we buy are supplied in some form of packaging, that not only keeps the contents in a good condition but defines brands and provides necessary product...

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Google to reshape the web search with mobile index

From Desktop to Mobile Obviously, mobile-oriented web is going to expand. As the vast majority of Internet users have smartphones, new technologies are being shaped more and more to the possibilities of mobile platforms. Perhaps, unless there are new smart glasses or watches or other super gadgets on the agenda (and, actually, even then), the upcoming decade will be the mobile-centric decade. It is also announced that the search engine mega machine is going to make the mobile index primary over the desktop one. Thus,...

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10 Free and Premium Magento Templates for the popular types of online business

In modern world, being online is a must have for pretty any business. For those companies who run stores, it is a great way of attracting customers, growing their retail chain and increasing revenue. Online store provides various benefits for any business. There are many types of businesses that can make money online. It can be various service providers. Those businesses should present clear information about their team members and describe their service offers in detail.

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Best 2016 e-commerce books worth checking out

Imagine, you are monitoring lists of best books on e-commerce 2016 but you are still led to the old chap Dale Carnegie and his 1930s imperishable “How to Win Friends & Influence People”. Warmly shake hands with your customers and remember all the birthdays of their grandmas and aunts. Keep it up and you will be indecently rich and successful! Thus spoke great and mighty Dale. Fine, but haven’t actually our relations gone dramatically elsewhere today, constituted by the digital environment with the bunch of...

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Top 30 trending products to sell in 2016

Whether you are planning to start a new e-commerce business or seeking for ideas of what to sell this year, this list would be helpful for you. I found that most of the lists contain the same and repeating items such as selfie sticks, matcha tea and EOS lip balm, so I’ve collected a bigger list of various trending items, supported with Google Trends data.

A guide to cross-selling and upselling techniques 0

A guide to cross-selling & upselling techniques

The truth is: a decided customer is a rare phenomenon in the e-commerce world. In most cases, people are sure only about their needs, and slightly know about the way they can be satisfied. There is a fine line between making proper suggestions and trying to sell more at a rate when a customer doesn’t see it as an aggressive tactic.

How to run a targeted giveaway in e-commerce 1

How to run a targeted giveaway in e-commerce

Running giveaways is a common method of increasing your audience, getting more traffic and attracting more potential clients. They’re relatively cheap and fast when it comes to building audiences and creating a buzz around your brand. However, it’s not that easy to run a successful giveaway, which will attract the right people. After all, you want your potential clients to enter, so you could later on use these leads to grow your business. Same goes for building audiences – you want only the most relevant...