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Add to Cart and Buy Now buttons are the main calls-to-action (CTAs) on your website. Everything you do in your store boils down to motivating the visitors to click on these buttons. And when it comes to driving such clicks on your e-commerce site, color can play a significant role. Studies have shown that certain colors evoke particular emotions and influence behavior. So, what colors grab attention or make people want to buy?
E-commerce has been growing at a rapid pace in recent years, and e-commerce trends in 2024 show that this boost isn't a one-time event. So how fast is e-commerce growing exactly? According to the research, the global e-commerce market is expected to reach 58.74 trillion by 2028. This highlights the importance of having a solid e-commerce development strategy in place. Small businesses need to keep up with the trends and incorporate new e-commerce strategies to stay competitive. Is your e-commerce store ready for growth?
So you’ve decided to start an online business - congratulations. If you play your cards right, put in real effort, and understand how the digital marketplace works, you could experience the entrepreneurial journey of a lifetime.
However, there’s one thing that you need before you get into the business of online selling, and that’s a solid product. It’s natural to feel confused at this step - ch...
Proper business planning is pivotal to your success as a business owner. According to the Small Business Administration (SBA), 20% of new businesses fail within the first year and half of all businesses fail within five years. There are many reasons why businesses fail, but two reasons, in particular, are often the culprit; lack of funding or working capital and ineffective business planning. A...
According to TechCrunch, the pandemic accelerated the shift from offline to online commerce by five years.
Your e-commerce business might have been fortunate enough to profit from this shift, but your biggest reward might be yet to come.
This huge consumer movement from offline to online has caught the attention of big investors, and we’re seeing more and more brand aggregators who are raising ...
Content marketing can be the difference between your content blowing up and watching it fizzle out. You might have the best writing team in the world, but without a proper marketing plan, nobody’s going to find it. Don’t just throw content out into the abyss. That’s a complete waste of time. Make sure it gets noticed. Even better, while you’re at it, earn yourself some conversions and boost you...