Small e-commerce business is always about low-budget solutions. Indeed, unlike huge corporations, you can’t spend money without knowing for sure whether it is going to work, or not. Of course you know what follow up emails and user segmentation are. Today we will tell you more about combining these two marketing spheres and how you can apply it for low-budget marketing of your online store. Plus, we will give you a few tips on implementing this on Magento.
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